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Konica Minolta Partners with Two Sides to promote Sustainability

Konica Minolta Business Solutions (UK) Ltd has partnered with not-for-profit initiative Two Sides to promote the sustainable potential of the print industry. The collaboration aims to educate and inspire businesses and consumers about responsible print’s environmental benefits. This move aligns with Konica Minolta’s Environmental, Social and Governance commitments, which prioritise climate action. The announcement follows a survey revealing that 41% of people perceive paper as a wasteful product, despite evidence of high recycling rates in the industry.

Pushing for Sustainability in the Print Industry

In a move to further amplify the sustainability potential of the print industry, Konica Minolta Business Solutions (UK) Ltd has announced its partnership with the non-profit initiative, Two Sides. The collaboration aims to educate and inspire businesses and consumers about the responsible and sustainable possibilities of the print industry.

Collaboration for a Greener Future

Konica Minolta’s alliance with Two Sides is not an isolated event. The Two Sides campaign has already attracted a growing number of supporters and collaborators from diverse sectors. From forestry and pulp production to paper manufacturing, packaging, and beyond, the initiative is making waves.

Malcolm Smith, the Category Manager- Professional Print at Konica Minolta Business Solutions (UK) Ltd, expressed his delight at the partnership.

“We are delighted to be partnering with Two Sides to highlight the sustainability potential of print as part of our broader Environmental, Social and Governance commitments.”

Shattering Print Industry Misconceptions

Two Sides has been instrumental in busting myths about the print industry. They biennially conduct a Trend Tracker Survey investigating public preconceptions. The latest results, published in 2023, showed that 41% of people surveyed consider paper to be a wasteful product.

Contrary to popular belief, however, recent figures from Cepi (Confederation of European Paper Industries) reveal that 49% of the raw material used in Europe’s paper industry comes from paper recycling. Moreover, 71% of paper and 83% of cardboard packaging is recycled in Europe, as per reports from the European Paper Recycling Council and Eurostat, respectively.

Konica Minolta’s Commitment to ESG

Konica Minolta is not new to the world of sustainability. The company was named a ‘Leader’ in the IDC MarketScape: Worldwide Sustainability Programs and Services Hardcopy 2023 Vendor Assessment. The firm is determined to be robust and innovative, continuously evolving and contributing to the sustainable growth of society and individuals. Their Environmental, Social, and Governance (ESG) approach is guided by the United Nations Sustainable Development Goals. A special emphasis is placed on climate action, identified as the most pressing priority.

Final Thoughts

Konica Minolta’s partnership with Two Sides is a great example of industry leaders taking proactive steps towards sustainability. By challenging misconceptions and promoting responsible print practices, both organisations work towards a greener future for the print industry. The collaboration is a positive sign, showing that businesses can marry profitability with sustainability. Hopefully, this partnership will inspire others to make similar commitments, and we can all look forward to a more sustainable future in the print industry.

FAQs

Q: What is the partnership between Konica Minolta and Two Sides about?
A: Konica Minolta has partnered with Two Sides to promote the sustainable credentials of the UK print industry and educate businesses and consumers about the sustainability and potential of responsible printing.

Q: What does the latest survey by Two Sides reveal about public perceptions of paper?
A: The latest survey conducted by Two Sides in 2023 showed that 41% of people surveyed believe paper is a wasteful product, despite the fact that a significant portion of Europe’s paper industry relies on paper for recycling, and reproduces much output from recycled materials.

Q: How does Konica Minolta approach Environmental, Social, and Governance (ESG) responsibilities?
A: Konica Minolta takes its ESG responsibilities seriously and aims to be a robust and innovative company that contributes to the sustainable growth of society and individuals. It was named a ‘Leader’ in the IDC MarketScape: Worldwide Sustainability Programs and Services Hardcopy 2023 Vendor Assessment.

Q: What are the key focus areas of Konica Minolta’s ESG approach?
A: Konica Minolta’s ESG approach is guided by the United Nations Sustainable Development Goals, with a particular focus on climate action, which is considered the most pressing priority for the company.

 

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