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Monday, October 6, 2025
PeopleAppointmentsUFABRIK’s New European Sales Director

UFABRIK’s New European Sales Director

In September 2025, UFABRIK appointed Monika Mourao as their european sales director. With 23 years in the industry, Monika has helped shape markets and drive applications across EMEA.

Monika commented, “I was looking for a new challenge and there is a huge opportunity in regions like Poland, the Netherlands and Benelux, where customers are waiting for fresh energy and a solutions-orientated integrated approach. UFABRIK is uniquely positioned to deliver this.”

With significant investment behind the brand, UFABRIK is gaining market prominence, supported by endorsements from partners that include EFI, Canon, Agfa and HP. 

Robin East, co-founder of UFABRIK, adds: “What makes Monika special is that she’s sold both print production equipment and materials. She truly understands the printer technology, plus the challenges and the applications of digital textiles, invaluable when guiding customers in the adoption of new solutions. She brings credibility, trust, and numerous strong relationships that will propel UFABRIK forward. We’re delighted she has joined us at senior board level and also as a shareholder in the business.”  

Monika joins UFABRIK as an equity director, fully integrated into the core business. With her skills and industry relationships she is ideally positioned to accelerate UFABRIK’s success across Europe.

author avatar
Trish Stevens Head of Content
Trish is the Head of Content for In the Channel Media Group as well as being Guest Editor of UC Advanced Magazine.

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